🌍 Where she’s based: London
💼 Years of experience: 15+
🗣️ Languages: English, Ukrainian, Russian
🎯 What Maryna Brings to Fainin Advisory
Dr. Maryna Khaliman brings a rare combination of academic psychology, hospitality experience, service practice, and educational program development.
Her expertise focuses on the human dimension of tourism and hospitality: how people behave, communicate, make decisions, experience service, and respond emotionally within hospitality and tourism environments.
Maryna’s background includes academic teaching at master’s level, private psychological practice in the United Kingdom, mentoring experience in British universities, and direct hospitality experience, including hotel ownership and event management. This combination allows her to connect psychological theory with real service environments and practical training needs.
Within Fainin Advisory, she contributes to initiatives where service quality, emotional intelligence, customer experience, and human-centered learning are essential for meaningful results.
🚀 Key Projects & Roles
Associate Professor in Psychology, teaching master’s-level disciplines including emotional intelligence, health psychology, counselling, psychodiagnostics, professional ethics, personality psychology, and psychology of sexuality
Mentor and guest lecturer in the United Kingdom, including cooperation with the University of Westminster
Private psychological practitioner based in the United Kingdom
Former hotel owner in Kyrylivka, Ukraine, with direct experience in hospitality management and service delivery
Former Event Manager in the UK hospitality sector
Contributor to the development of educational and applied initiatives within Fainin Advisory, particularly in the areas of service experience, emotional intelligence, and hospitality training
💡 Why We Value Her
Maryna strengthens the human-centered and behavioral dimension of Fainin Advisory’s work.
Many tourism and regional development projects focus on infrastructure, strategies, and institutions. Maryna adds another critical layer: people. Her expertise helps us better understand how service teams, visitors, communities, and clients interact within real environments.
Her contribution is especially valuable for educational initiatives, hospitality training, service quality improvement, and programs where emotional intelligence and behavioral understanding can directly influence results.
👉Selected Areas of Contribution
Dr. Maryna Khaliman contributes to several initiatives within the international expert network of Fainin Advisory, particularly in the areas of:
• service experience and customer behavior in hospitality
• emotional intelligence in tourism and service environments
• behavioral psychology for hospitality and tourism training
• educational program design for service-oriented sectors
• human-centered approaches to tourism and regional development
• mentoring, training, and applied learning formats
Potential Contribution to EUTI
Maryna’s expertise is especially relevant for the European Ukrainian Tourism Initiative (EUTI), where psychological and behavioral components can strengthen training programs for guides, hospitality professionals, tourism teams, and service providers.
Her role may include contributing to educational modules on emotional intelligence, communication, customer experience, service psychology, and human-centered hospitality.











