Our History

Fainin Advisory - From Individual Expertise to an International Advisory Network

Fainin Advisory did not start as a company.
It evolved from over three decades of hands-on experience in international projects, tourism, and regional development.

Since 1993, Oleksandr Fainin has been working in project management, consulting, and business development — long before “advisory” became a formal industry in many emerging markets.

1993 → Today

From early project development and entrepreneurship → to building tourism systems and markets → to international advisory with EBRD, EU, USAID, and GIZ → to leading large-scale transformation projects → to creating Fainin Advisory as an international expert network

🧭 Foundations (1993–2005)

The journey began with real projects — not theory.

In 1993, the first steps were made in consulting, infrastructure development, and international cooperation.
In 1994, this evolved into tourism and hospitality, with the creation of travel businesses and international tourism products.

One of the key milestones was the foundation of Sun City Travel in the mid-1990s — a company that later became a recognized tour operator in Ukraine.

Its digital presence evolved alongside the business:
from the early domain suncity.kiev.ua to suncity-travel.com.

Today, this domain continues as the digital home of Fainin Advisory, reflecting the transition from an operational tourism business to an international advisory practice.

This continuity is intentional — it represents long-term commitment, accumulated expertise, and a foundation built over decades.

🏗️ From Business to Systems (2005–2020)

Over time, the focus shifted from entrepreneurship to building systems and markets.

This included:

  • development of tourism infrastructure and destinations
  • cooperation with municipalities and national institutions
  • introduction of international booking platforms and standards
  • support to policy dialogue and sector reforms

By the late 2010s, the work expanded into international advisory, including cooperation with:

🔄 The Turning Point

Large-scale projects made one thing clear:

No single expert can deliver complex transformation alone.

Work with national strategies and donor-funded programs required:

  • multidisciplinary expertise
  • strong coordination
  • trusted professionals working as one team

This became the foundation for the next step.

🤝 Creation of Fainin Advisory

Fainin Advisory was created as a natural evolution of this experience.

It is not a traditional consulting firm.
It is a curated international advisory network, bringing together experts in:

  • tourism and destination development
  • sustainable and regenerative development
  • regional investment and planning
  • marketing and business growth
  • public sector and donor programs

🌐 People and Projects Behind Our Work

Fainin Advisory | Tetiana Tymoshenko and Mariana Oleskiv

Tetiana Tymoshenko and Mariana Oleskiv, Brussels, 2025

Fainin Advisory | Anna Romanova, Florida University

Anna Romanova, Florida University, 2025

Fainin Advisory | Tourism Workshop by Oleksandr Fainin

Tourism Workshop by Oleksandr Fainin, Halle, 2025

Fainin Advisory | Green Futures Corridor Project in Kenya

Green Futures Corridor Project in Kenya, 2025

Fainin Advisory | ITB-Berlin

Oleksandr Fainin at ITB-Berlin, 2024

Fainin Advisory | Training for Guides by Yanina Gavrylova

Training for Guides by Yanina Gavrylova, Lviv, 2024

Fainin Advisory | International Consulting for Moldova

International Consulting for Moldova, Chișinău, 2021

Meeting with Mariupol Region Head, Mariupol, 2021

Meeting with Mariupol Region Head, Mariupol, 2021

Meeting of USAID Senior Management with a Chairperson of Ukrainian Agency for Tourism Development, Kyiv, 2021

Meeting of USAID Senior Management with a Chairperson of Ukrainian Agency for Tourism Development, Kyiv, 2021

Presentation of the Azov Tourism Development Roadmap, Kyiv, 2021

Presentation of the Azov Tourism Development Roadmap, Kyiv, 2021

Fainin Advisory | Training for Entrepreneurs by Tetiana Tymoshenko

Training for Entrepreneurs by Tetiana Tymoshenko, Mariupol, 2020

Fainin Advisory | Tourism Training by Anna Romanova

Tourism Training by Anna Romanova, Henichesk, 2020

Training for entrepreneurs, Nova Kakhovka, 2021

Training for entrepreneurs, Nova Kakhovka, 2021

Opening of the Arabatka Visitor Center, Henichesk Rayon, 2020

Opening of the Arabatka Visitor Center, Henichesk Rayon, 2020

Meeting with a mayor of Henichesk, 2020

Destination Development Consulting by Anna Romanova and Oleksandr Fainin, Henichesk, 2020

Fainin Advisory | Project Management by Oleksandr Fainin

Project Management by Oleksandr Fainin, Berdiansk, 2021

Fainin Advisory | Parliament Consultancy

Consultancy for Verkhovna Rada of Ukraine, Kyiv, 2019

Fainin Advisory | MoP Anna Romanova, Tetiana Tymoshenko and Oleksandr Fainin at the Parliament

MoP Anna Romanova, Tetiana Tymoshenko and Oleksandr Fainin at the Parliament, Kyiv, 2019

Fainin Advisory | EBRD Tourism Roadmap Project

EBRD Tourism Roadmap Project, Kyiv, 2019

National Project Tourism Clusters 300+, Kyiv, 2018

National Project Tourism Clusters 300+, Kyiv, 2018

Fainin Advosory | Field Session in Kazakhstan

Field Session in Kazakhstan with Azamat Azilkhan and Oleksandr Fainin, Almaty, 2017

Fainin Advisory | Hotel Training in Yalta

Hotel Training in Yalta, 2011

Ukrainian hostels creation: representatives of HostelWorld and HostelsClub, Kyiv, 2009

Representatives of HostelWorld and HostelsClub, Kyiv, 2009

STL: International E-tourism conference

International E-tourism conference, Kyiv, 2009

STL: awarding certificates

Student Tourism Lab Activities, Kyiv, 2008

Ukrainian hostels creation: FAM Trip with participants of Students Travel Lab, Kyiv, 2008

FAM Trip for students, Kyiv, 2008

Fainin Advisory Destination Development

Destination Development, Komsomolsk, 2005

Ukrainian Hostels: Hostel Association's Board Memebers. Kyiv, 2003

Creation of the Hostel Movement in Ukraine, 2003

⚙️ How We Work

We combine:

  • strategic leadership
  • flexible expert teams
  • deep understanding of donor and government systems

For each project, we assemble the right expertise — ensuring both precision and impact.

🎯 Why This Experience Matters

This background allows us to operate where many advisory firms struggle:

between strategy, funding, and real implementation.

We understand:

  • how donor systems actually work
  • how to design fundable projects
  • how to align local realities with international expectations

Most importantly — we deliver solutions that work in practice.